If you’re thinking about upgrading your vehicle, you might assume spring or summer is the best time to buy—but here in the Northeast Kingdom, late winter might actually be the smartest move you can make.
At St. Johnsbury Chrysler Dodge Jeep Ram, we see it every year—savvy buyers taking advantage of conditions that most people overlook.
❄️ 1. Less Competition = Better Deals
February and early March are typically quieter months in the auto industry. That means:
- More attention from our team
- More flexibility on pricing
- Better selection before the spring rush
When demand is lower, opportunity is higher for buyers.
💰 2. Strong Incentives Are Still on the Table
Manufacturers like Jeep, Ram, Chrysler, and Dodge often continue aggressive winter incentives to keep momentum going after the holidays.
That can mean:
- Lower monthly payments
- Bonus cash offers
- Competitive lease programs
These programs are designed to move inventory before new seasonal demand kicks in—and that benefits you.
🚙 3. Trade-In Values Are Still Holding Strong
Used vehicle demand remains high, especially for:
- Trucks
- AWD SUVs
- Reliable winter-ready vehicles
If you’ve been thinking about trading in your current vehicle, you may be sitting on more equity than you realize.
🛻 4. Test Vehicles in Real Vermont Conditions
Buying in winter gives you a major advantage—you get to experience:
- True cold starts
- Snow handling
- 4×4 and AWD performance
- Heated seats, steering wheels, and remote start in action
There’s no better way to know if a vehicle fits your lifestyle than testing it in the exact conditions you drive in every day.
⏳ 5. Beat the Spring Buying Rush
Once the snow starts to melt, the market heats up fast. More buyers enter the market, and inventory starts moving quickly.
Shopping now allows you to:
- Lock in a great deal
- Avoid limited selection
- Take your time making the right decision
📍 Shop Local. Drive Confident.
At St. Johnsbury Chrysler Dodge Jeep Ram, we’re proud to help drivers from across Vermont and New Hampshire find the right vehicle for their needs—whether it’s a rugged Jeep for the back roads, a powerful Ram truck for the job site, or a safe, comfortable SUV for your family.
📍 Conveniently located on Memorial Drive, just past the railroad tracks
📞 Call us at 802-748-5777
🌐 Visit us online anytime at stjohnsburycdjr.com
🚨 Bottom Line
If you’ve been waiting for the “right time” to buy—this might be it.
Late winter gives you the perfect combination of value, selection, and real-world testing conditions you simply won’t get any other time of year.


